Monday, September 21, 2009

Quick-n-dirty Podcast Recap (Yup, I Drew the Short Straw Again)

Somehow I managed to draw the short straw again this week...  So it's my turn to do the recap of the Quick-n-Dirty podcast show again this week. Fortunately, I think this was one of our best yet -- top three at least -- so I really don't mind taking the time to be the scribe for show number fifteen.

Before I dive in, I have two housekeeping items that I'd like to cover:
  1. We are giving away another free pass to the upcoming Inbound Marketing Summit so be sure you call into this week's show. The number is (347) 308-8632.
  2. There is a survey on the effectiveness of hashtags that my co-host, Jennifer Leggio, and friend, Deb Robison, have put into the field that needs more respondents. Please vote if you get a second.
With that said, onto the recap!

  • Featured Social Network: Threadsy. Well, this one's still in private beta so unfortunately you won't be able to see much of Threadsy first hand. But you can read more about it over hear at TechCrunch. Jennifer saw their demo via streaming video from the recent TechCrunch50 event and was impressed enough to want to cover it. In a nutshell, they "take all of your online communication and shove them into a single service." Note that I have already requested an invite!
  • Special Guest: Michael "Britopian" Brito. Yup, he's the guy that focuses on social over at this little chip manufacturing company in Silicon Valley called Intel. Oh wait, you've heard of it? Yeah, I thought you might have. Anyway, during the show Michael dropped some serious knowledge on how he/Intel look at engaging their customers through social. In fact, Michael was kind enough to share a pretty cool example of his efforts here.
  • Featured Tweeter: Chris Penn. Just read his Twitter bio... Financial aid expert, CMO, PodCamp co-founder, co-host, speaker, author, USF marketing professor, actual ninja, unholy DK." How can you not like this guy? Seriously though, he creates some serious value both in person, on his podcasts and in his Twitter stream. Follow him. NOW!
  • Point / Counterpoint: I liked this one because Jennifer and I actually kind of disagreed on this one. She whined about argued the fact that with so much noise out their in the blogosphere, it was hard for new and/or quality voices to get a say. My counterpoint was that if content isn't good, people eventually vote with their feet (she used Mashable as an example of an organization that may have lost their way). I also chimed in that people who have good content need to be better advocates for themselves. If a tree falls in the woods, nobody hears it if nobody knows the tree existed.
Onto next week's show. Our featured guest will be the lovely, Laura Fitton. You know her as Pistachio. I know her as one of my teammates on Team Shuckri. You will soon know her as the CEO and co-founder of exciting new startup, oneforty. And as I mentioned before, we'll be giving away another free Inbound Marketing Summit pass so you can't afford to miss it! Just ask last week's winner, Bill Johnston (he's a good guy so Jennifer and I were both psyched that he won).

To listen to the show, you can either click play on the BlogTalkRadio icon on my blog or head on over to BlogTalkRadio (we're also on iTunes).

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