Useful information on how to add "social"and location based services into your marketing mix with measurable results. Oh yeah, I'll also talk about new things I'm learning too.
If you're following my tweet stream, you might know that I'm at the ANA's Masters of Marketing Conference (more blog posts/interviews coming - you can also follow conversation here). This morning, I had the opportunity to spend a little time with my friend, Tim Armstrong, CEO and Chairman of AOL. During our conversation, we covered topics like content (and why it is so vitally important), the future of advertising and how AOL plans to capitalize on these two areas.
NOTE: I apologize for any camera shakiness. It's my first time using Kodak's Zi8 hand held. I love it but still getting used it. And I could REALLY use a tripod.
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