Showing posts with label The Whuffie Factor. Show all posts
Showing posts with label The Whuffie Factor. Show all posts

Tuesday, May 12, 2009

Tara Hunt's "Whuffie Factor" Tidbits from Community 2.0

A few pearls of wisdom from Tara Hunt, marketing lead at Intuit aka @MissRogue's keynote at the Community 2.0 Conference. Her focus is on "The Whuffie Factor."
  1. Do good by doing well (quote from Craig Newmark) - also embraced by Stonyfield Farms
  2. Think customer-centrically. No brainer but one that we forget a lot. Remember to take your corporate hat off and think like a customer.
  3. Help others go further. Give tools to democratize:
    - Blogger - journalism
    - Flickr - amateur photography
    - Youtube - budding actors
  4. Spread love. Help people be better people. Mission cards are a good example - they say things like, "give someone a book" or "send drinks to a couple in love."
  5. Value something bigger. Don't forget to spend time focused on/thinking about public education, the environment, public transportation.
Following these concepts will help you to embrace The Whuffie Factor!


Photo Credit: http://blogs.bnet.co.uk/sterling-performance/2009/04/29/tara-hunt-the-wuffie-factor/